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BLISS
BRANDING / PACKAGING
The perception around bubble tea, for most people, is that it's complicated, weird, confusing, and they may not even know what it is or what it's made of. This makes sense considering it's very new to North America.
The goal of Bliss is to offer a welcoming, fun, and easily customizable bubble tea experience that delivers an authentic and enjoyable product while simplifying the growing trend.
UNIVERSITY PROJECT FROM UFV GDD










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